Premier Boxing Champions brought championship boxing back to FOX in prime time Saturday night after an almost 20 year absence and delivered a ratings knockout. The PBC on FOX card headlined by an intense 12-round battle between Danny Garcia and Robert Guerrero, delivered PBC’s best audience since April 2015.
[Editor’s Note: This includes losing part of several major markets, including Washington, D.C., as the fight broadcast was bumped for blizzard coverage and moved to an alternate channel].
Fueled by three exciting bouts, the PBC on FOX averaged a 1.5/3 household rating/share with 2.5 million viewers from 8:00 – 10:37 PM ET, according to Nielsen, +36% in rating and +39% in audience compared to PBC’s last primetime telecast (1.1/2, 1.8 million viewers on NBC, 12/12/15).
Ratings and viewership built throughout the evening’s broadcast. FOX’s first bout featuring a hard-hitting heavyweight bout between Dominic Breazeale and Amir Mansour delivered a 1.3/2 with 2.2 million viewers, while ratings increased slightly for Sammy Vasquez’s TKO win over Aron Martinez with a 1.4/2, with 2.2 million viewers. Ratings then jumped for Danny Garcia’s spirited win vs. Robert Guerrero by unanimous decision that averaged a 1.8/3 with 3.0 million viewers.
Additional Highlights
- The PBC on FOX ranks as the most-watched PBC event on any network sinceApril 11, 2015 on NBC (2.9 million).
- Ties as PBC’s highest-rated event among Adults 18-49 since its broadcast premiere on March 7, 2015.
- The fight card peaked at the end of the main-event between Garcia and Guerrero with 3.5 million viewers from 10:15-10:30pm, to tie as the second-best peak audience for a PBC event since its broadcast premiere.
- An estimated 6.2 million viewers watched all or part of Saturday night’s fight card.
